Album review: Now largely famous for being famous, the days when Calvin ‘ Snoop Dogg’ Broadus was a hip hop game-changer now seem lost in a purple haze – and a host of guest stars from Kanye to Gorillaz don’t really help
Director’s cut: Snoop’s 11th LP is bloated by styles and collaborations
There’s a core of tracks that nod to his classic-era sampling of smooth and sunny 1980s soul and tripped-out, slo-mo bass-bumping G-funk – Bootsy Collins features on two songs.
But either Snoop loses his nerve or can’t resist hitting as many potential markets as possible. By track five (My Fucn House, with Young Jeezy and E-40) he’s veered off into full-throttle bombastic crunk, and proceeds to lob so many styles into this swollen 21-track selection that any sense of a coherent sonic gameplan soon fades away.
In truth, the biggest anomalies are often the most fun. Wet, his soundclash with David Guetta, is an oddly appealing mash-up of Snoop’s Auto-Tuned drawl and a nod to Felix’s hands-in-the-air rave anthem Don’t You Want Me. Superman, his country blues double-act with gnarled fellow stoner Willie Nelson, is a light-hearted gem.
The astonishing assortment of guests continues with R Kelly, T-Pain, Gorillaz, Kanye and John Legend but a lot of tracks glide past without making any distinct impression.
Snoop seems happy to ride along without making too much effort, happy that his familiar charismatic ramblings, when aligned with such a roster, should keep the download market sewn up for a while.